Rotor exists to solve a problem - musicians need music videos, now more than ever - but the musicians who need them most - the up and comers - can’t afford them.

YouTube has become the world’s largest music discovery platform, and more and more people are going to YouTube to listen to music. Video has become an integral part of sharing music online, and this is a problem, because video is time consuming and expensive to make. Rotor solves this by providing a new way for musicians to create their own video content.